AT&T New Customer Phone Deals: Best Offers and Discounts in 2025
AT&T remains a top contender in the US wireless market, thanks to its extensive coverage, reliable network, and attractive deals for new customers. As of March 2025, the carrier has introduced several promotions designed to attract subscribers with discounted phones, trade-in incentives, and plan bundles. Whether you’re interested in the latest flagship device or a more affordable alternative, AT&T’s new customer deals cater to a wide range of preferences.
Current AT&T New Customer Phone Deals
AT&T frequently updates its promotions, but some consistent offers include discounts on high-end smartphones when switching from another carrier.
Flagship Phone Deals
Flagship devices are a major draw for new AT&T customers. The carrier offers significant discounts on premium models, often requiring a trade-in and an unlimited data plan. For example, the iPhone 15 Pro is currently available with a $800 discount when trading in an older iPhone in good condition. Similarly, the Samsung Galaxy S24+ comes with a $700 trade-in credit.
Budget-Friendly Options
For those seeking affordability, AT&T also provides deals on mid-range and budget smartphones. Devices like the Google Pixel 7a and Samsung Galaxy A54 are available at reduced prices or with monthly installment plans. These options are ideal for customers who want reliable performance without the high cost of flagship models.
Comparison of Top AT&T New Customer Phone Deals
| Phone Model | Discount | Trade-In Value | Plan Requirement |
|---|---|---|---|
| iPhone 15 Pro | $800 | Up to $1,000 | Unlimited Premium |
| Samsung Galaxy S24 Ultra | $700 | Up to $1,000 | Unlimited Premium |
| Google Pixel 8 | $500 | Up to $800 | Unlimited Extra |
| Samsung Galaxy A54 | $200 | Up to $300 | Unlimited Starter |
Additional Perks for New AT&T Customers
Beyond phone discounts, AT&T offers several perks to enhance the customer experience. New subscribers can enjoy free subscriptions to streaming services like HBO Max for a limited time, depending on their chosen plan. The carrier also provides family plan discounts, making it an attractive option for households with multiple lines.
Unlimited Data Plans
AT&T’s unlimited data plans are a key selling point for new customers. The Unlimited Premium plan includes premium data, mobile hotspot access, and 4K streaming, while the Unlimited Starter plan offers basic unlimited data at a lower cost. Choosing the right plan depends on your data usage and budget.
Trade-In Program
AT&T’s trade-in program allows customers to offset the cost of a new device by exchanging an eligible older phone. The value of the trade-in depends on the device’s condition, but even damaged phones can qualify for partial credit. This program is a great way to reduce upfront costs when upgrading.
For more information on AT&T’s latest deals, visit their official website at www.att.com . Additionally, trusted sources like CNET and TechRadar provide up-to-date comparisons and reviews of AT&T’s offerings.