AT&T New Customer Phone Deals: Exclusive Smartphone Promotions for 2025
AT&T’s smartphone promotions for new customers in 2025 are designed to attract users with competitive trade-in offers, bill credits, and discounted devices. These deals are available on a wide range of smartphones, including the latest iPhone 15 series, Samsung Galaxy S24 lineup, and Google Pixel 8 models. The promotions vary based on device selection, trade-in value, and plan eligibility, so it’s essential to review each offer carefully before making a decision.

Current AT&T Smartphone Promotions
AT&T frequently updates its promotions, but as of March 2025, some of the most notable deals include:
- Up to $1,000 off select smartphones with an eligible trade-in and unlimited plan.
- Free iPhone 15 with trade-in of an iPhone 11 or newer on eligible unlimited plans.
- 50% off Samsung Galaxy S24 with qualifying trade-in and installment agreement.
- Bill credits up to $800 on Google Pixel 8 Pro with an eligible trade-in.
Understanding Trade-In Offers
Trade-in promotions are a key component of AT&T’s smartphone deals. Customers can receive significant discounts by trading in an older device in good condition. The trade-in value depends on the model, age, and condition of the device. For example, an iPhone 12 in excellent condition may qualify for a higher credit than an older iPhone X with visible damage.
It’s important to note that trade-in credits are typically applied over the course of 36 months. If you cancel your service or pay off your device early, you may forfeit the remaining credits. Always read the fine print to avoid unexpected charges.
Eligible Unlimited Plans
Most AT&T smartphone promotions require customers to subscribe to an eligible unlimited plan. These plans include unlimited talk, text, and data, with varying levels of premium features such as hotspot data and international roaming. Popular options include AT&T Unlimited Starter, Unlimited Extra, and Unlimited Premium.
Choosing the right plan depends on your usage needs. For example, heavy data users may benefit from Unlimited Premium, which includes 50GB of premium data and 30GB of hotspot data. Light users might prefer Unlimited Starter, which offers basic unlimited features at a lower cost.
Comparison of AT&T Smartphone Promotions
| Promotion | Eligible Devices | Trade-In Requirement | Discount Amount | Plan Requirement |
|---|---|---|---|---|
| iPhone 15 Free | iPhone 15, 15 Plus | iPhone 11 or newer | Up to $1,000 | Unlimited Premium/Extra |
| Samsung Galaxy S24 50% Off | Galaxy S24, S24+ | Galaxy S20 or newer | Up to $500 | Unlimited Extra/Premium |
| Google Pixel 8 Pro Bill Credits | Pixel 8 Pro | Pixel 5 or newer | Up to $800 | Unlimited Premium |
How to Redeem AT&T Promotions
Redeeming an AT&T smartphone promotion is straightforward but requires careful attention to details. Follow these steps to ensure you qualify for the best deal:
- Visit the AT&T website or a retail store to browse current promotions.
- Select your desired smartphone and check trade-in eligibility.
- Choose an eligible unlimited plan that fits your needs.
- Complete the trade-in process by mailing in your old device or visiting a store.
- Sign up for a 36-month installment agreement to receive bill credits.
By following these steps, you can take advantage of AT&T’s exclusive smartphone promotions and save significantly on your next device.
References
AT&T Official Website
Apple Official Website
Samsung Official Website
Google Store