Volkswagen Atlas MSRP: A Comprehensive Guide to Pricing and Features
The Volkswagen Atlas is a midsize SUV designed to accommodate up to seven passengers, making it an ideal choice for families. Its robust engine options, spacious cabin, and advanced technology features contribute to its popularity. The base model starts at an MSRP of $35,000, while the top-tier SEL Premium R-Line can reach upwards of $50,000. This section will break down the pricing, trim levels, and key features of the Atlas to help buyers navigate their options.

Trim Levels and Pricing
The Volkswagen Atlas is available in four primary trim levels: S, SE, SEL, and SEL Premium R-Line. Each trim offers distinct features and upgrades, catering to different budgets and preferences. Below is a detailed comparison of the trim levels and their starting MSRPs as of March 2025.
Trim Level | Starting MSRP | Key Features |
---|---|---|
S | $35,000 | LED headlights, 8-inch touchscreen, rearview camera |
SE | $38,500 | Power-adjustable driver seat, dual-zone climate control |
SEL | $43,000 | Leather upholstery, adaptive cruise control |
SEL Premium R-Line | $50,000 | 20-inch wheels, premium audio system, panoramic sunroof |
Performance and Engine Options
The Atlas comes with two engine choices: a 2.0-liter turbocharged four-cylinder and a 3.6-liter V6. The base engine delivers 235 horsepower, while the V6 offers 276 horsepower, providing ample power for towing and highway driving. Both engines are paired with an eight-speed automatic transmission, ensuring smooth and efficient performance.
Technology and Safety Features
Volkswagen equips the Atlas with a suite of advanced technology and safety features. Standard across all trims is the MIB3 infotainment system, which includes Apple CarPlay and Android Auto compatibility. Higher trims add features like wireless charging, a premium Fender audio system, and a digital cockpit. Safety is a priority, with standard forward collision warning and automatic emergency braking.
Comparison with Competitors
The Atlas competes with other midsize SUVs like the Honda Pilot and Toyota Highlander. While the Pilot offers a slightly lower starting price, the Atlas provides more standard features and a more spacious interior. The Highlander, on the other hand, boasts better fuel efficiency but lacks the Atlas’s third-row legroom.
Final Thoughts
The Volkswagen Atlas is a well-rounded SUV that balances affordability, features, and performance. With a range of trim levels and competitive pricing, it appeals to a broad audience. Buyers should consider their priorities, whether it’s luxury features or budget-friendly options, when selecting a trim. For more information, visit the official Volkswagen website or consult a local dealership.
References:
Volkswagen Official Website
Edmunds
Car and Driver