Volkswagen Tiguan MSRP: Pricing, Trims, and Comparison Guide (2025)
The Volkswagen Tiguan is a well-rounded compact SUV that appeals to families and individuals alike. Its 2025 model lineup includes several trim levels, each offering a unique combination of features and pricing. The base model starts at an affordable MSRP, while higher trims add luxury and performance enhancements. Below, we delve into the specifics of each trim, its pricing, and what sets it apart.
Volkswagen Tiguan Trim Levels and MSRP (2025)
The 2025 Volkswagen Tiguan is available in four primary trim levels:

- Tiguan S: Starting at $28,245
- Tiguan SE: Starting at $32,195
- Tiguan SEL: Starting at $36,745
- Tiguan SEL Premium R-Line: Starting at $41,295
These prices reflect the base MSRP without additional options or destination fees. Buyers can further customize their Tiguan with packages like the Technology Package or R-Line appearance upgrades, which may increase the final price.
Key Features by Trim Level
The Tiguan S serves as the entry-level model, offering essential features such as a 6.5-inch touchscreen, Apple CarPlay, Android Auto, and a suite of safety technologies. The SE trim adds dual-zone climate control, a larger 8-inch touchscreen, and leatherette seating surfaces. Moving up to the SEL trim introduces premium audio, adaptive cruise control, and a digital cockpit. The top-tier SEL Premium R-Line includes luxury touches like a panoramic sunroof, heated and ventilated front seats, and 20-inch alloy wheels.
Comparison with Competitors
To help buyers make an informed decision, the following table compares the 2025 Volkswagen Tiguan with two of its closest competitors: the Honda CR-V and the Toyota RAV4. The comparison focuses on base MSRP, standard features, and engine specifications.
| Model | Base MSRP | Standard Features | Engine |
|---|---|---|---|
| Volkswagen Tiguan S | $28,245 | 6.5-inch touchscreen, Apple CarPlay, Android Auto | 2.0L Turbocharged 4-cylinder (184 HP) |
| Honda CR-V LX | $29,500 | 7-inch touchscreen, Honda Sensing | 1.5L Turbocharged 4-cylinder (190 HP) |
| Toyota RAV4 LE | $28,275 | 7-inch touchscreen, Toyota Safety Sense 2.5 | 2.5L 4-cylinder (203 HP) |
As seen in the table, the Tiguan offers a competitive starting price and a robust set of standard features. Its turbocharged engine provides a balance of power and efficiency, making it a strong choice in the segment.
Final Thoughts
The 2025 Volkswagen Tiguan delivers a compelling mix of affordability, features, and performance. With a starting MSRP under $30,000, it undercuts some rivals while offering a spacious interior and advanced technology. Buyers seeking additional luxury and performance can opt for higher trims, which remain competitively priced. Whether you prioritize value or premium amenities, the Tiguan has a configuration to suit your needs.
For more information, visit the official Volkswagen website or consult a local dealership for the latest pricing and promotions.