Volkswagen Tiguan Price: A Comprehensive Guide to Models and Costs in 2025
The Volkswagen Tiguan is a well-rounded compact SUV that combines practicality with modern technology. As of 2025, it remains a top choice for buyers seeking a reliable and stylish vehicle. The Tiguan is available in several trims, each offering unique features and pricing tiers. Below, we delve into the details of each trim level, their respective prices, and what sets them apart. Additionally, we compare the Tiguan to similar models in its class to help you evaluate its value proposition.

Volkswagen Tiguan Trim Levels and Pricing
The Tiguan is offered in four primary trim levels for the 2025 model year: S, SE, SEL, and SEL Premium R-Line. Each trim builds upon the previous one, adding more advanced features and luxury touches. Here’s a breakdown of each trim and its starting price:
- Tiguan S: The base model starts at $28,995. It includes essential features like an 8-inch touchscreen, Apple CarPlay, Android Auto, and a suite of driver-assistance technologies.
- Tiguan SE: Priced from $32,495, this trim adds leatherette upholstery, a power-adjustable driver’s seat, and additional safety features like blind-spot monitoring.
- Tiguan SEL: Starting at $36,995, the SEL trim includes premium audio, a larger 10-inch touchscreen, and advanced navigation.
- Tiguan SEL Premium R-Line: The top-tier model begins at $41,995, featuring R-Line styling, a panoramic sunroof, and premium leather seats.
Optional Packages and Add-Ons
Volkswagen offers several optional packages to enhance the Tiguan’s functionality and comfort. These include:
- Technology Package: Adds adaptive cruise control, lane-keeping assist, and a digital cockpit for an additional $1,500.
- Cold Weather Package: Includes heated seats and a heated steering wheel for $995.
- R-Line Black Package: Offers black exterior accents and larger wheels for $1,200.
Comparison Table: Volkswagen Tiguan vs. Competitors
| Model | Starting Price | Key Features |
|---|---|---|
| Volkswagen Tiguan S | $28,995 | 8-inch touchscreen, Apple CarPlay, Android Auto |
| Honda CR-V LX | $29,500 | 1.5L turbo engine, Honda Sensing suite |
| Toyota RAV4 LE | $28,500 | Standard safety suite, 7-inch touchscreen |
| Mazda CX-5 2.5 S | $27,500 | Skyactiv-G engine, 10.25-inch display |
Factors Affecting the Final Price
Several factors can influence the final price of a Volkswagen Tiguan, including:
- Dealership Incentives: Many dealerships offer discounts or financing deals, especially during promotional periods.
- Regional Pricing: Prices may vary slightly depending on your location due to taxes and fees.
- Trade-In Value: Trading in an existing vehicle can reduce the overall cost.
The Volkswagen Tiguan offers a compelling mix of features, performance, and value. With a starting price under $30,000, it’s an attractive option for buyers seeking a reliable and well-equipped compact SUV. By comparing trims and optional packages, you can tailor the Tiguan to your specific needs and budget. For more information, visit the official Volkswagen website or a local dealership.
References:
Volkswagen Official Website
Edmunds
Kelley Blue Book