Volkswagen Tiguan Price and Best Deals: A Comprehensive Guide for 2025
The Volkswagen Tiguan is a standout in the competitive midsize SUV segment, offering a spacious interior, advanced safety features, and a smooth driving experience. As of 2025, the base model Tiguan S starts at an MSRP of $27,995, making it an affordable option for budget-conscious buyers. Higher trims like the SE, SEL, and SEL Premium R-Line offer additional luxury and technology features, with prices ranging up to $39,995. Volkswagen also provides various financing options, including low APR rates and lease deals, making it easier to own a Tiguan without breaking the bank.

Volkswagen Tiguan Trims and Pricing
The Tiguan is available in four primary trims: S, SE, SEL, and SEL Premium R-Line. Each trim offers distinct features tailored to different buyer preferences. The base S trim includes essential amenities like an 8-inch touchscreen, Apple CarPlay, Android Auto, and a suite of driver-assistance features. The SE trim adds dual-zone climate control, keyless entry, and a power-adjustable driver’s seat. The SEL trim enhances the experience with a digital cockpit, adaptive cruise control, and premium audio. The top-tier SEL Premium R-Line includes leather upholstery, a panoramic sunroof, and 20-inch alloy wheels.
Current Volkswagen Tiguan Deals and Incentives
Volkswagen frequently updates its incentives to attract buyers. As of March 2025, some of the most notable deals include:
- Cashback offers of up to $2,000 on select Tiguan models.
- Low APR financing as low as 0.9% for qualified buyers.
- Lease deals starting at $299 per month with $2,999 due at signing.
These promotions vary by region and dealership, so it’s advisable to check with local Volkswagen retailers for the most accurate information.
Comparison Table: Volkswagen Tiguan vs. Competitors
| Model | Starting Price (USD) | MPG (City/Hwy) | Key Features |
|---|---|---|---|
| Volkswagen Tiguan | $27,995 | 23/29 | Spacious interior, standard driver-assistance tech |
| Honda CR-V | $29,500 | 28/34 | Excellent fuel economy, reliable performance |
| Toyota RAV4 | $28,500 | 27/35 | Hybrid option available, rugged design |
| Ford Escape | $26,000 | 27/33 | Affordable base price, turbocharged engine options |
Tips for Getting the Best Volkswagen Tiguan Deal
To maximize savings, consider the following strategies:
- Time your purchase around holidays or the end of the financial quarter when dealerships offer additional discounts.
- Compare offers from multiple dealerships to negotiate the best price.
- Take advantage of Volkswagen’s loyalty programs if you’re a returning customer.
For more information, visit the official Volkswagen website or consult trusted automotive resources like Kelley Blue Book and Edmunds .